Digitalization Plan for Mainossatama
Educational program: ICT Circular Economy, HAMK. Digitaaliset palvelut -opintojakso.
Project implementation period: October-November 2025
Project team members: Subham Chapagain, Nusrat Ebadi Ulfa , Thomas Blackham
Contact person: Johanna Talikainen, Mainossatama. Johanna Salmia, HAMK.
Purpose and Objective of the Project
The main purpose of our project was to make a plan for the advertising company of Mainossatama to give them idea show to improve their digitalization with business opportunities, tools and implementation timelines for those ideas as well. The objective was to give them ideas and a different perspective. Ultimately these ideas need to help them in their next investment and business plan.
Solutions and Technologies
Our project presented 5 main ideas for Mainossatama to implement. The first idea was expanding their services through mobile solutions. Creating small basic apps for their clients would perhaps bring them bigger clients. The second idea was a customer feedback form integrated on their website. The third idea was to use AI to help with their data analytics. The fourth idea was where to implement AI opportunities. Automating routine tasks so they would have more time for their creative process. The last idea was sustainability by using digital minimalism.
Results and Impact
The client enjoyed that our presentation was clear and precise. The client said they might employ some of the ideas that we presented to them. They would like to use more data analytics using AI to pinpoint demographics and find what is working well. Perhaps mobile apps would be good for a client or two of theirs. The client wants to find out more about sustainability in digitalization by reducing their digital waste.
Sustainable Development Goals
In Cooperation
